Orihuela launches commercial campaign with family activities from September 24-26

The campaign combines street entertainment, workshops, and sports activities to boost the economy and attract customers to local businesses.

Generic image of a Mediterranean town square with family activities.
IA

Generic image of a Mediterranean town square with family activities.

The Orihuela City Council has organized a commercial revitalization campaign from September 24-26, featuring free family activities to boost local small businesses.

The initiative, promoted by the Department of Commerce, aims to strengthen the link between the commercial sector and citizens, creating meeting points and stimulating the local economy through leisure activities open to all audiences. The goal is to bring people to commercial areas and foster a festive atmosphere that encourages consumption.
On Thursday, September 24, Plaza Nueva and Centuria Romana will host children's workshops, ambient music, and street entertainment. On Friday, September 25, Calle Mayor and Patriarca Antioquía will offer a broader program including a 360º photocall, giant piano, K-Pop show, children's workshops, music, and entertainment.
The closing day will be Saturday, September 26, at Severo Ochoa Park, with a strong focus on sports and family activities. These will include 3x3 basketball, archery, and speedball, along with a 360º photocall and a storytelling session.
All activities will take place between 5:00 PM and 8:00 PM, are free of charge, and are aimed at audiences of all ages.
Based on information from the official source: Ayuntamiento de Orihuela (21/09/2026)